Category: SAS

Visual Analytics: 3 Tips for Brilliant Bubbles in Your Geospatial Data

I like bubble charts – even though they get a lot flack for being difficult to understand. These charts can pack a lot of data into a few variables. I agree the charts can be difficult for layperson to understand but it doesn’t seem true for the geo bubble maps. Possibly it’s because the user sees the map and understands its related to location. Here’s …

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SAS Essentials

The SAS Essentials section at the Western Users of SAS Software conference was created for people who are new to SAS.  Each year this section includes three core presentations designed to give both a broad overview and, at the same time, a thorough grounding in the fundamentals of SAS. For years I have thought about […]

SAS Essentials

The SAS Essentials section at the Western Users of SAS Software conference was created for people who are new to SAS.  Each year this section includes three core presentations designed to give both a broad overview and, at the same time, a thorough grounding in the fundamentals of SAS. For years I have thought about […]

Building a Dashboard in 5 Easy Steps

Dashboards help users understand if a process or project is running smoothly. Typically, metrics are centered on some performance aspect, such as tactical objectives, time lines, or quality result. Keep in mind, the information does not present the next level of detail, which is what or why events are happening.

Dashboard Types

Dashboards be divided into two categories: Management and Operational. These categories are based on the …

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SAS VA Administration: Setting up Your Security Model

One part of the Zenguard service is helping customer setup their SAS security model, which involves determining which users need to do what in the SAS Visual Analytics system. Most customers have the same basic needs – some users to view reports and some to prepare the reports.  There can be a lot of variation after that point.  Some of the report builders also administer the system …

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SAS VA: Does Your Data Visualization have a Takeaway?

All the nice data visualizations in the world are worthless without a takeaway. The takeaway may be an insight about a process, a confirmation of what you thought, or lead the viewer to a way to improve a situation.  In our paper, Tactical Marketing with SAS® Visual Analytics, Hans Pasion, 89 Degrees, and I discuss how SAS Visual Analytics was used to provide all three about loyalty customers. In …

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Common Questions about SAS Visual Analytics

For the past two weeks I’ve been updating the SAS Visual Analytics Quick Start program. When I talk to customers about this program I highlight how Zencos does the heavy lifting (installation, configuration, and light administration), while the customer gets to have the fun of playing with the tool and learning how to create some kick-ass data visualizations. Within a few weeks, we can have your …

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