SAS

SAS VA: Does Your Data Visualization have a Takeaway?

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All the nice data visualizations in the world are worthless without a takeaway. The takeaway may be an insight about a process, a confirmation of what you thought, or lead the viewer to a way to improve a situation.  In our paper, Tactical Marketing with SAS® Visual Analytics, Hans Pasion, 89 Degrees, and I discuss how SAS Visual Analytics was used to provide all three about loyalty customers. In …

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SAS

Common Questions about SAS Visual Analytics

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For the past two weeks I’ve been updating the SAS Visual Analytics Quick Start program. When I talk to customers about this program I highlight how Zencos does the heavy lifting (installation, configuration, and light administration), while the customer gets to have the fun of playing with the tool and learning how to create some kick-ass data visualizations. Within a few weeks, we can have your …

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SAS

Visual Analytics: Use Geo Regional Maps for Overall Comparisons

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Before I started with SAS Visual Analytics, I used PROC GMAP to create choropleth maps (or geo regional maps). The maps worked for what I needed but were largely uninspired and somewhat difficult to build. I admit I never did master the skill. However, after learning to use SAS Visual Analytics geospatial objects became my favorite datavis. This is part 3 of a series about geospatial …

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SAS

SAS MapReduce: A Quick Followup by DS2

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(DS2 would be the king!) Years ago I made up a piece of SAS code to demonstrate the basic idea of Map-Reduce. Now this idea can be best implemented by this piece of workable program with PROC DS2 (tested in SAS 9.4 TS1M2, Win7): PROC DS2; /* create some data –*/ data input_data / overwrite […]

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SAS

A Quick Look at SAS DS2 Merge

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The code: data a;     input i a $ b $;     datalines;     1 a1A b1     1 a1A b1     2 a2 b2     ; run; data b;     input i a $ c $;     datalines;     1 a1C c1     2 .   c2     3 .  c3     ; run; data […]

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